TripleLift
Engineering impactful advertising through coordinated data, creative, and supply
About TripleLift
TripleLift is a technology-driven advertising platform that unifies data, creative, and supply to deliver measurable outcomes. By leveraging advanced targeting, high-impact formats, and continuous optimization, it helps advertisers drive awareness, performance, and conversions while enabling publishers to maximize revenue. The platform's intelligent system, TL Spark, coordinates campaign decisions in real time, ensuring efficient media spend and proven business results.
FAQ
TripleLift empowers advertisers to break through the noise with engaging, data-driven formats that harness the power of creative to deliver impactful results. They offer solutions to drive awareness, improve performance, reduce waste, and increase conversion.
The core components include Data & Audiences for precise reach, Creative to capture attention, Supply & Curation for quality inventory, Measurement to connect exposure to outcomes, and Optimization to continuously improve performance.
You can access and activate TripleLift's services through TL Direct for instant campaign management, DSP Integrations to activate within your existing platforms, or a Managed Service for hands-on support to plan, launch, and optimize campaigns.
TripleLift offers a variety of ad formats including Image, Cinemagraph, Scroll, Window, Carousel, Reveal, Pharma, Outstream, Instream, Branded Video, Canvas Video, Collection, Flipbook, Multi-Action, Vertical Video, CTV Spots, QR Spots, Social to CTV, Split Screen, Dynamic Overlay, L-BAR, and Pause Ads.
TripleLift partners with brand safety vendors to deliver ads as safely as possible, protecting your media dollars and helping you meet your campaign's goals. They also provide transparency through their supply policies and brand safety policy.
TripleLift offers various resources such as blogs, case studies, research, playbooks, and videos. They also provide featured resources like reports on CTV creative technology and guides on retail media strategies.
TL Spark Intelligence coordinates every campaign decision by connecting all signals across campaigns and continuously improving how advertising performs. It helps in making data-driven decisions to enhance campaign effectiveness.
TripleLift's core values include Win as a Team, Embrace & Drive Change, Learn & Grow, Operate with a Founder’s Mentality, and Own Your Piece, Know the Puzzle. These values guide their culture and operations.
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