BTNG Unlimited
Elevate your e-commerce UX with expert-driven solutions
Acerca de BTNG Unlimited
BTNG Unlimited provides specialized UX research and design services for e-commerce stores, offering fixed-price audits and a flat-rate design subscription. With 20+ years of experience, we identify conversion bottlenecks and deliver actionable fixes, ensuring measurable results without hidden costs.
Preguntas frecuentes
A good e-commerce conversion rate is 2-3% for most industries. Top performers hit 3.5-5%. Fashion runs lower (1.3-2.5%), food and beverage higher (3-4%). A 2.5% rate is solid across most categories.
The European Accessibility Act applies to e-commerce businesses selling in the EU with more than 10 employees or over €2M annual revenue. Non-compliance risks fines up to €100,000 in some member states plus potential market access restrictions.
The top five reasons are unexpected costs at checkout (48%), required account creation (24%), complicated checkout process (18%), security concerns (17%), and slow delivery times (16%). Fixing cost transparency and guest checkout typically recovers 20-30% of lost sales.
Below 35% is strong. Industry average is 45-55%. Top-performing Shopify stores push below 30%. The gap comes down to unexpected costs, forced account creation, and poor mobile UX.
A design subscription is a fixed monthly fee for unlimited design requests , one active at a time, with 24-48 hour turnaround per request. It's worth it if you have 5+ ongoing design needs per month, offering cost savings of 40-60% versus agency pricing.
You add design requests to a Trello board. The designer works through them one at a time, completing each before moving to the next. Average turnaround is 48 hours. You can add unlimited requests and get unlimited revisions.
The service audits any platform: Shopify, WooCommerce, Magento, custom builds. The UX principles are the same regardless of the platform.
A UX audit includes a video walkthrough where the designer navigates your site and explains every friction point, a Notion document with all issues prioritized by impact, and Figma designs showing exactly what to change (Essential and Complete tiers).
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